Marketing Manager KZ

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by 300+ million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.

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Responsibilities:

• Social Media channels management and execution.
• Build and strengthen community engagement, working closely with Binance Angels and local partners.
• Organize and manage offline and online events (meetups, roadshows, collaborations).
• Manage local marketing budgets, ensuring efficient allocation and ROI.
• Deliver timely and clear reporting and accountability on campaign performance.
• Collaborate cross-functionally with global and product marketing teams to localize campaigns via internal CRM.

Requirements:

• Minimum 1 years of relevant marketing experience (Web3, fintech, or agency background preferred). 
• Proven track record in campaign management, community building, or lifecycle marketing.
• Native or advanced level Russian/Kazakh proficiency. 
• Strong analytical skills, with the ability to translate insights into actions. 
• Strong English communication skills (both written and spoken).
• Previous experience working in a Web3/crypto marketing agency or startup is highly desirable.

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Why Binance

• Shape the future with the world’s leading blockchain ecosystem

• Collaborate with world-class talent in a user-centric global organization with a flat structure

• Tackle unique, fast-paced projects with autonomy in an innovative environment

• Thrive in a results-driven workplace with opportunities for career growth and continuous learning

• Competitive salary and company benefits

• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)

Binance is committed to being an equal opportunity employer. We believe that having a diverse workforce is fundamental to our success.

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